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I help startups
reach & convert 
new clients / users / partners.

Vortrag Verena Maria Mai

My name is Verena. 

I support startups in defining marketing strategies as well as implementing them. 

My skillset combines strategic knowledge as well as the practical capabilities behind hands-on work. My approach is analytical, data-driven and solution-oriented.

 

I have been active in the Austrian start-up industry since 2014 and was responsible for marketing strategies in Health, Finance & SaaS scaleups.

Hello stranger. 

Credit: Elisabeth Kessler/MOMENTUM

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Strategy & Implementation

Your situation. Flexible approach. 

Together, we analyse your funnel and look at your customer acquisition, activation and retention. 

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Depending on your situation we select a suitable approach:  

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  1. Analyzing the current situation, developing realistic goals and agreeing on measures to achieve them. 

  2. Providing operational support in the implementation phase of an already defined project.​ 

 

 

4 steps in our collaboration

Even though every customer is unique these 4 steps have proven to be a valuable guideline.

1. Understanding your goal

In the first step it’s important to have clear and shared understanding of “where we want to go”.

2. Analysing your funnel

By looking at the different stages of the funnel we identify areas of influence with the biggest potential impact.

3. Defining measures

We develop measures to address the identified issues, prioritise them according to impact / costs and set KPIs.

4. Agreeing on Action plan

We develop a roadmap for implementation. Optional support from my side is available.

Goals to reach. Actions to take. Together. 

Note: for complex projects collaboration with others might be necessary.

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Insights on methods & more

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